A Destination Shop for the Treasure Coast
Sunshine Furniture is the largest store of its kind on the Treasure Coast and winner of the 2012 Apollo Award for Best Single Store Casual Furniture Retailer in the country. Started in 1991 by Gail Williams (with a really small location) the showroom has grown to 35,000 square feet and the 2nd generation has taken over. Her son George, who was born in Vero Beach, runs the day-to-day operations coordinating all incoming freight, outgoing deliveries, inventory, orders and customer service. Gail now does all the bookwork, advertising and helps keep the showroom floor fresh and new. They are a real LOCALLY OWNED AND OPERATED retail store employing 20 local people that all live in Vero Beach.
Sunshine Furniture still sells some of the original manufacturers they started with 23 years ago – Lloyd Flanders, Classic Rattan and Classic Cushions and Umbrellas. The first showroom was so small these were about all the vendors we could fit in the tight space. They also have one employee that has been there since the start, Diane Crockett, who is now a licensed ASID Interior Designer. Gail and Diane still laugh about how tiny the store was. “We used to put one color patio table with 4 different style chairs and then put another one on top of the table so we were really showing the customer 5 different groups and then hang chairs on the walls just to show as much product as possible” said Gail. “Most of those customers we had then are still our customers today and now we are selling their children and grandchildren furniture which is really great. The one thing I know is if you treat your customer well, offer them quality merchandise, have a knowledgeable sales staff and good customer service, they will come back year after year and also refer their neighbor and family members”.
Sunshine Furniture is known as the outdoor furniture experts who know first hand what lasts outside in the harsh Florida climate. “We have worked hard weeding through many, many manufacturers but now we know which ones REALLY hold up to the salt air and those are the ones we sell” explained Gail. “With so much product being made overseas now, it’s become harder for the consumer to identify the true value. The prices are attractive but if you have to replace it in a year why bother to buy it in the first place? We have carried Lloyd Flanders for 23 years and are their largest single store location in the country. Their Loom Wicker is still made in Menominee, Michigan and has been for 75 years. Some of our customers have had Lloyd Flanders 25 years and it still looks fantastic. We like to sell things that last.”
The expansive showroom is filled with accessory items like outdoor pillows, acrylic dishware, lamps and rugs. They also sell all-weather draperies to make your outdoor space look like an indoor room. Gas fire pits in all shapes and sizes are a favorite as well.
Sunshine Furniture also specializes in coastal and casual looks for inside your home with dining and bedroom styles by manufacturers like Tommy Bahama, Lexington, Stanley Coastal Living and Universal. They have the largest selection of upholstery including slip cover sofas, sleeper sofas, chairs and ottomans in slip cover styles (which is very popular here) by Capris and Four Seasons and even do with performance fabrics that can be thrown in the washing machine for easy care. Select from hundreds of occasional pieces like cocktail, end and console tables, plasma television stands and book cases. Everything at Sunshine Furniture is light and airy to compliment the Florida beach home. It’s not unusual for seasonal residents to move their beloved heavy wood furnishings down, only to redecorate with lighter look to fit their Florida lifestyle.
They also specialize in reclaimed wood pieces, many which are one of a kind, still carry the largest selection of wicker and rattan for all rooms of the house and have more pictures, lamps and accessories than any store around. They make house calls, design service is complimentary and have a complete selection of plantation shutters, wood blinds, draperies and bedspreads. Delivery is never a problem as they deliver statewide and drop ship anywhere.
Sunshine Furniture is located next to Planet Fitness at 1295 US1 in the Publix Plaza on the corner of 12th Street and US1 in Vero Beach. Store hours are Mon-Sat from 10am to 4pm. You can also shop their online store 24 hours a day at